TV Tidbits: Notes of Interest (Mediaweek.com)
24 March 2009
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Mediaweek.com – Cartoon Network, the home of must see animation, has announced a partnership with the NBA for basketball-themed content across a variety of platforms, including on-air, online, mobile and VOD. The first project is My Dad’s a Pro, a short-form series premiering this fall that will follow the children of NBA players. And CartoonNetwork.com will feature a branded section for sports fans to explore their interest in basketball.
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